Erik Morales

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About Erik

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Spanish director Erik Morales is renowned for his visually striking and emotionally resonant work, reflecting a rare balance of technical innovation and heartfelt authenticity. His thoughtful and restrained use of visual effects effortlessly invigorates the story without distracting from it. 

His global advertising clients include Nike, Audi, Mercedes, Volkswagen, Coca-Cola, Diesel, IKEA, Seagram’s, Zara, and Sony, among many more. His standout Cupra “Seven Seconds” campaign explores first impressions, brought to life with polished visuals and dynamic pacing. In his Cruzcampo “Con Mucho Acento” spot, Erik skillfully merges cutting-edge technology with genuine storytelling, using deepfake technology to bring Spanish icon Lola Flores to life in a bold tribute to Andalusian culture. His commercial work has garnered recognition at top international festivals, including Cannes Lions.

Erik’s documentary shorts Riders of the Well of Dead, Immortals, and A Girl in a Fortress have been featured in CNN, National Geographic, Nowness, Salon, and The Verge, among others, and screened at lauded festivals worldwide like the Sheffield International Documentary Festival, the Toronto International Film Festival, and at London’s Raindance Film Festival, where he won for Best Documentary.

In addition to his US representation with Institute, Erik is repped by Stink in Germany, Blur in Spain, Primo in Latin America and Mexico, Earlyman Film in India, and IC in France. He lives in Barcelona.